Retail, Fashion & Luxury2019-09-19T11:17:52+00:00
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Clienteling

Have a detailed profiling of their consumers and retain them with a completely personalized experience, carrying out Cross and Up Selling activities.
A mobile app available to the Sales Associate connected to a CRM and to the business tools allows access to a wide array of information regarding the Customer.

For an important Fashion & Luxury company, Vidiemme has developed a worldwide B2B application that allows Sales Associates to access their client’s profile from a smartphone, the product catalog, the availability of products in the store and warehouse and to monitor sales performance.

Visual Merchandising

Guaranteeing the compliance of the owner store with company guidelines and product display at multi-brand stores. Thanks to this solution, the Brand can build a perfect in-store Customer Experience, improve communication between fields and headquarters and monitor international and national store performance.

Vidiemme has developed digital solutions for Visual Merchandising for several companies in the Retail and Fashion & Luxury sectors, both in proprietary stores and in multi-brand distributors. Several customers now use this solution also at EMEA and Global level.
The mobile application and the back-office management integrate with the company systems allowing an integrated data flow both in input and in output.

Omnichannel

Engage your consumers on the different online and offline touch points to provide them with a better and continuous shopping experience.
The omnichannel solution allows Brands to align the shopping experience between physical and digital business.

Vidiemme has created an omnichannel solution for an important company in the retail sector. The B2B application for tablets, supplied to the Sales Associate, is able to dialogue with the brand’s business systems, allowing online ordering of products not available in the store, customizing and sending them to the address indicated by the Customer.

Smart Search Bar

A product search bar with Artificial Intelligence for a faster and more effective search.
Thanks to this solution, the consumer is able to carry out interactive searches, receiving personalized advice and pertinent suggestions, thus finding the desired products more easily.

Vidiemme has developed its new web portal for Leroy Merlin.
A digital showroom in which the user can easily launch a facilitated and personalized thanks to the presence of the Smart Search Bar, equipped with Artificial Intelligence.
The project also saw the creation of a customized CMS for editing content and the entire website.

Shopper Assistant

A Virtual Assistant, text and/or voice, which accompanies the consumer during their purchase process, simplifying it and providing additional information, advice and news. A solution that allows Brands to apply recommendation logic and improve their Up and Cross Selling strategies.

For one of the key players of the Italian large-scale retailers, Vidiemme has created a Virtual Assistant integrated into the mobile app and the website.
The Conversational Interface, which allows text or voice interaction, proposes appropriate products to the user based on the profiling made on individual characteristics, personal tastes, weather or particular events. A tool to quickly add the desired products to the shopping cart or wish list.

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In compliance with the requirements under the new personal data protection law. The data processing is based on principles of fairness, legality and transparency, thereby safeguarding users privacy and rights.

All data given to Vidiemme Consulting during contractual relationships aimed at offer presentations, or in the form of contractual relationships, are subject of data processing, for the following purposes: a) fulfilments connected to: civil, tax and accounting laws; the administrative management of the relationship; contractual obligations observance; to provide support and information about the purchased services; b)information on future initiatives and announcements of new services by both the company and our consultants. The data referred to in paragraph a) are processed by our employees, our collaborators and our external consultants committed in the execution of their mandate. We highlight that the consent to the processing of data for the purposes set out in paragraph a) is mandatory and essential for the execution of our mandate. Vice versa, it is optional for the purposes referred to in point b): In case of refusal of consent to the latter point, we won’t able to provide information on our services developments.

The company ensures that the data processing, both automated or not, will be carried on guaranteeing security and confidentiality. It may include – within the limits and conditions imposed by Legislative Decree n. 196/2003 – one or more of the following operations: collection, recording, organization, storage, processing, modification, extraction, comparison, use, interconnection, blocking, communication, cancellation, destruction. The owner of the data is Vidiemme Consulting, based in Milan, Via Natale Battaglia n. 8, telephone number +39 02.2685.8230, who will use them for the purposes mentioned above. Towards the data owner is always possible to exercise the rights under the art. 7 of Legislative Decree no. 196/2003:

The user has the right to obtain confirmation of the existence of personal data concerning him/herself, even if not yet registered, and its communication in a comprehensible form.

The user has the right to be informed about: a) the origin of the collected personal data; b) the purposes and methods of treatment; c) the logic applied in case of treatment with electronic instruments; d) the identity of the owner, manager and the representative appointed under article 5, paragraph 2; e) subjects or categories of people to whom the data may be communicated or who can learn about them as appointed State representative.

The individual has right to obtain a) updating, rectification or, when necessary, integration of data; b) the cancellation, anonymization or blocking of data in violation of the law c) confirmation that the operations referred to in points a) and b) have been notified, also in regards of their content, to those to whom the data were communicated or disclosed, except if this requirement is clearly impossible or disproportionate to the protection right.

The user has the right to object, in whole or in part: a) to the processing of his/her personal data, even if for collection purposes, for legitimate reasons; b) to the processing of personal data for advertising, direct sales, market research or commercial communication purposes.”

Contact us

Name
Surname
E-mail

Message

In compliance with the requirements under the new personal data protection law. The data processing is based on principles of fairness, legality and transparency, thereby safeguarding users privacy and rights.

All data given to Vidiemme Consulting during contractual relationships aimed at offer presentations, or in the form of contractual relationships, are subject of data processing, for the following purposes: a) fulfilments connected to: civil, tax and accounting laws; the administrative management of the relationship; contractual obligations observance; to provide support and information about the purchased services; b)information on future initiatives and announcements of new services by both the company and our consultants. The data referred to in paragraph a) are processed by our employees, our collaborators and our external consultants committed in the execution of their mandate. We highlight that the consent to the processing of data for the purposes set out in paragraph a) is mandatory and essential for the execution of our mandate. Vice versa, it is optional for the purposes referred to in point b): In case of refusal of consent to the latter point, we won’t able to provide information on our services developments.

The company ensures that the data processing, both automated or not, will be carried on guaranteeing security and confidentiality. It may include – within the limits and conditions imposed by Legislative Decree n. 196/2003 – one or more of the following operations: collection, recording, organization, storage, processing, modification, extraction, comparison, use, interconnection, blocking, communication, cancellation, destruction. The owner of the data is Vidiemme Consulting, based in Milan, Via Natale Battaglia n. 8, telephone number +39 02.2685.8230, who will use them for the purposes mentioned above. Towards the data owner is always possible to exercise the rights under the art. 7 of Legislative Decree no. 196/2003:

The user has the right to obtain confirmation of the existence of personal data concerning him/herself, even if not yet registered, and its communication in a comprehensible form.

The user has the right to be informed about: a) the origin of the collected personal data; b) the purposes and methods of treatment; c) the logic applied in case of treatment with electronic instruments; d) the identity of the owner, manager and the representative appointed under article 5, paragraph 2; e) subjects or categories of people to whom the data may be communicated or who can learn about them as appointed State representative.

The individual has right to obtain a) updating, rectification or, when necessary, integration of data; b) the cancellation, anonymization or blocking of data in violation of the law c) confirmation that the operations referred to in points a) and b) have been notified, also in regards of their content, to those to whom the data were communicated or disclosed, except if this requirement is clearly impossible or disproportionate to the protection right.

The user has the right to object, in whole or in part: a) to the processing of his/her personal data, even if for collection purposes, for legitimate reasons; b) to the processing of personal data for advertising, direct sales, market research or commercial communication purposes.”